Privacy Policy
This Privacy Policy explains how Meals 4U Limited ("we", "us", or "our") collects, uses, stores, shares, and protects your personal data when you use the China City mobile application, website, and related services (the "Service").
China City is powered and operated by Meals 4U Limited as the platform provider for online ordering, account management, customer support, and related digital services.
1. Data Controller
For the purposes of applicable data protection law, the data controller is:
Meals 4U Limited
Meals 4U Limited is a company registered in England and Wales with registered company number 8999151, Meals 4U Limited, UNIT18, Meadow Lane Industrial Estate, GORDON ROAD, LOUGHBOROUGH, LE11 1JP with the phone number +44 (0)1509218333.
Email: admin@meals4u.net
2. What Personal Data We Collect
Depending on how you use our Service, we may collect and process the following categories of personal data:
- Identity Data – such as your name or username.
- Contact Data – such as your email address, telephone number, and delivery address.
- Account Data – such as login credentials, account preferences, and saved addresses.
- Order Data – such as your order history, basket contents, order notes, and transaction references.
- Payment Data – such as payment method type and payment status. We do not normally store full card details ourselves where payments are processed by third-party payment providers.
- Technical Data – such as IP address, device type, operating system, app version, browser type, and diagnostic logs.
- Usage Data – such as how you interact with our app, website, and features.
- Location Data – if you enable location services, we may process approximate or precise location data to improve delivery or address selection features.
- Communication Data – such as messages sent through customer support, emails, or contact forms.
- Marketing Preferences – such as whether you wish to receive offers, promotional emails, SMS, or push notifications.
3. How We Collect Your Data
We may collect personal data in the following ways:
- Directly from you when you create an account, place an order, contact us, or update your profile.
- Automatically when you use our website or mobile app, including through cookies, log files, analytics tools, and device identifiers.
- From payment providers and other service partners involved in processing your order or supporting our services.
- From restaurants, delivery providers, or customer support channels where necessary to manage an order or resolve a complaint.
We do not collect or use advertising identifiers (such as IDFA on iOS or AAID/GAID on Android) for cross-app behavioral advertising or tracking purposes.
4. How We Use Your Personal Data
We may use your personal data for the following purposes:
- To create and manage your account.
- To process and fulfil your orders.
- To arrange delivery or collection of your order.
- To process payments and refunds.
- To communicate with you about your orders, account, support requests, and service updates.
- To detect, prevent, and investigate fraud, abuse, chargebacks, and security incidents.
- To improve our app, website, services, and user experience.
- To maintain internal records, accounting records, and legal compliance documentation.
- To send marketing communications where permitted by law or where you have consented.
- To comply with legal and regulatory obligations.
5. Our Lawful Bases for Processing
Under UK data protection law, we rely on one or more of the following lawful bases to process your personal data:
- Contract – where processing is necessary to provide our Service, manage your account, and fulfil your order.
- Legal Obligation – where we are required to keep records, respond to lawful requests, or meet tax, accounting, or regulatory duties.
- Legitimate Interests – where processing is necessary for running and improving our business, preventing fraud, securing our systems, and handling operational administration, provided your rights do not override those interests.
- Consent – where you have given clear consent, for example for certain marketing communications, cookies, push notifications, or location features where required.
6. Sharing Your Personal Data
We may share your personal data with the following categories of recipients where necessary:
- Restaurants or food outlets – so they can prepare and manage your order.
- Delivery providers – so your order can be delivered.
- Payment service providers – to process payments, refunds, and payment-related security checks.
- Hosting and infrastructure providers – to host and operate our app, website, and backend systems.
- Analytics and diagnostic providers – to monitor app performance, troubleshoot problems, and improve the Service.
- Email, SMS, and push notification service providers – to send transactional and, where allowed, promotional communications.
- Professional advisers – such as accountants, solicitors, auditors, insurers, and consultants where necessary.
- Regulators, law enforcement, courts, or government authorities – where required by law or to protect our legal rights.
These may include providers such as Google (Firebase Analytics), Amazon (AWS), Apple Pay / Google Pay, Global Payments, Opayo.
We do not sell your personal information as defined under applicable privacy laws such as the California Consumer Privacy Act (CCPA).
7. International Data Transfers
Some of our third-party service providers may process personal data outside the United Kingdom. Where this happens, we take reasonable steps to ensure that appropriate safeguards are in place to protect your personal data in accordance with applicable law.
8. Data Retention
We retain personal data only for as long as reasonably necessary for the purposes set out in this Privacy Policy, including for legal, tax, accounting, fraud prevention, and operational reasons.
Examples of retention periods may include:
- Account Data: retained while your account remains active and for a reasonable period afterwards if needed for legal, security, or dispute purposes.
- Order and Transaction Data: retained for as long as necessary to comply with tax, accounting, and legal record-keeping obligations.
- Support Enquiries: retained for a reasonable period to manage complaints, service issues, and quality control.
- Technical Logs and Analytics Data: retained for a limited period as needed for diagnostics, security, and service improvement.
9. Your Data Protection Rights
Subject to applicable law, you may have the right to:
- request access to the personal data we hold about you;
- request correction of inaccurate or incomplete personal data;
- request deletion of your personal data in certain circumstances;
- request restriction of processing in certain circumstances;
- object to processing based on legitimate interests;
- request transfer of your personal data to you or another provider, where applicable;
- withdraw consent at any time where we rely on consent.
To exercise any of these rights, please contact us at admin@meals4u.net.
10. Account Deletion and Data Deletion Requests
If you have created an account through our app or website, you may be able to delete your account directly within the app by using the Delete Account function, where available.
You may also request deletion of your account and associated personal data by contacting us at admin@meals4u.net with the subject line Account Deletion Request.
For security purposes, we may need to verify your identity before processing your request. Please note that we may retain certain information where required by law or where necessary for legitimate business purposes, such as tax records, fraud prevention, dispute resolution, and legal compliance.
11. Cookies and Similar Technologies
Our website and app may use cookies and similar technologies to operate properly, remember your preferences, analyse traffic, and improve the user experience.
These may include:
- Strictly Necessary Cookies – required for the website or app to function properly.
- Preference Cookies – to remember settings such as saved addresses or language preferences.
- Analytics Cookies – to help us understand how users interact with the Service.
- Security Cookies – to help protect accounts and transactions.
Where required by law, we will request your consent before using non-essential cookies.
we do not serve personalized advertising based on user behavior.
12. Marketing Communications
If you opt in, we may send you promotional emails, SMS messages, or app notifications about offers, discounts, updates, or other marketing communications.
You can opt out of marketing communications at any time by using the unsubscribe link in the message, adjusting your app settings, or contacting us directly.
13. Data Security
We take appropriate technical and organisational measures to protect personal data against unauthorised access, loss, misuse, alteration, or disclosure. However, no system or method of transmission over the internet is completely secure, and we cannot guarantee absolute security.
14. Children's Privacy
Our Service is not intended for children, and we do not knowingly collect personal data from children where consent is required under applicable law. If you believe that a child has provided personal data to us inappropriately, please contact us so that we can investigate and take appropriate action.
15. Third-Party Links
Our Service may contain links to third-party websites, services, or payment platforms. We are not responsible for the privacy practices, content, or security of those third-party services. We encourage you to review their privacy policies separately.
16. Complaints
If you have concerns about how we use your personal data, please contact us first and we will try to resolve the issue.
You also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO): https://ico.org.uk/
17. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in legal requirements, technology, our services, or our business practices. Any updates will be posted on this page, and the "Last Updated" date at the top will be revised accordingly.
18. Contact Us
If you have any questions, requests, or complaints about this Privacy Policy or our handling of your personal data, please contact:
Meals 4U Limited
UNIT18, Meadow Lane Industrial Estate, GORDON ROAD, LOUGHBOROUGH, LE11 1JP
Email: admin@meals4u.net
